JS-SEZ Blueprint and Master Plan to Be Unveiled on March 30
The Johor–Singapore Special Economic Zone (JS-SEZ) investment blueprint and master plan will be officially launched on March 30 in Johor Bahru, marking a key milestone in cross-border economic collaboration.
Economy Minister Akmal Nasrullah Mohd Nasir said the decision to hold the launch in Johor Bahru was made following discussions with his Singaporean counterpart and Johor Menteri Besar Datuk Onn Hafiz Ghazi.
“We have agreed to hold the launch in Johor Bahru so that the people of Johor can truly feel the impact,” he said during the Johor Dialogue 2026 at the Majlis Bandaraya Johor Bahru Tower.
Also present at the event were Onn Hafiz and Johor Economic and Investment Adviser Datuk Seri Hasni Mohammad.
Blueprint to Detail Incentives and Operational Framework
According to Akmal Nasrullah, the blueprint will outline the incentives, investment opportunities and operational framework for the JS-SEZ.
He emphasised that the initiative is not solely about attracting investment inflows, but also about improving productivity and generating high-quality economic outcomes.
“We know this is not simply about bringing in investment, it is also about raising productivity and delivering high-quality outcomes for our people and the economy,” he said.
The JS-SEZ aims to reach a gross domestic product (GDP) target of RM260 billion by 2030. The initiative is expected to significantly reshape Johor’s economic structure by strengthening cross-border integration and accelerating sectoral transformation.
Focus on Innovation and High-Skilled Jobs
Akmal Nasrullah said the economic zone is designed to transition Johor towards a more advanced, innovation-driven economy, moving beyond traditional growth models.
The JS-SEZ targets the creation of more than 20,000 high-skilled jobs, reflecting a shift towards value-added industries and knowledge-based sectors.
The development is positioned as a structural catalyst to deepen economic linkages between Johor and Singapore, while enhancing Johor’s competitiveness as a regional investment destination.
From Planning to Delivery Under 13MP
In addition to the JS-SEZ announcement, Akmal Nasrullah stressed that Malaysia must move decisively from planning to execution under the 13th Malaysia Plan (13MP).
“All ministries, agencies, states and stakeholders need to mobilise with discipline, speed, commitment and accountability to deliver measurable outcomes,” he said.
The upcoming launch of the JS-SEZ blueprint is expected to provide greater clarity to investors and stakeholders on the policy direction, incentives structure and governance mechanisms underpinning the economic zone, as Johor positions itself as a strategic node within the broader Malaysia–Singapore economic corridor.