Sarawak Eyes More Japanese SMM2H Applicants Amid Rising Tourist Interest

sarawak smm2h

Sarawak Looks to Attract More Japanese SMM2H Participants as Tourist Numbers Rise

As Sarawak continues to promote itself as a haven for long-term foreign residents, the state government is now turning its attention toward Japanese nationals, following an increase in tourist arrivals from Japan.

Datuk Seri Abdul Karim Rahman Hamzah, Sarawak’s Minister of Tourism, Creative Industry and Performing Arts, shared that the Sarawak Malaysia My Second Home (SMM2H) programme, which has already gained popularity among Chinese and European nationals, could similarly appeal to the Japanese—particularly retirees and families seeking a safe and serene lifestyle with access to quality healthcare and education.


🇯🇵 Why Sarawak Appeals to Japanese SMM2H Applicants

The Japanese are known for seeking peaceful and health-conscious retirement options. According to Abdul Karim:

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“It’s up to them (the Japanese) to see what Sarawak has to offer, but from what I can observe, especially from applicants from Europe or China, they see Sarawak as a safe place with good medical facilities.”

Key Factors Attracting Interest:

  • Low crime rates and political stability

  • Modern healthcare infrastructure suitable for elderly residents

  • Lower cost of living than Tokyo or Osaka

  • Access to international schools for families with children

  • Natural environment, offering a relaxed tropical lifestyle

These elements are likely to resonate with Japanese retirees looking for second-home destinations that offer comfort, wellness, and affordability.


📈 Rising Participation and Economic Contribution

According to the Sarawak government, interest in the SMM2H programme has been steadily increasing:

  • 560 applications were approved in 2024

  • 265 applications approved as of mid-May 2025

  • ✅ Total fixed deposits from SMM2H participants: RM176.9 million

This figure reflects a significant economic contribution to Sarawak’s economy, primarily through:

  • Compulsory fixed deposits

  • Real estate purchases and rentals

  • Local spending on healthcare, education, and lifestyle needs


🏥 Healthcare: A Major Pull Factor

Japan’s aging population means healthcare access is critical when considering relocation or long-term stay options. Sarawak’s appeal is bolstered by its:

  • Private hospitals with international standards (e.g. KPJ Kuching, Normah Medical Centre)

  • Specialist services and medical tourism infrastructure

  • Lower healthcare costs compared to Japan and other developed nations

Abdul Karim noted that the elderly, who are more prone to health-related issues, find Sarawak’s healthcare environment both affordable and accessible, without long waiting times.


🎓 Education Access for Expatriate Families

Families applying under the SMM2H programme often factor in the availability of international schools for their children. In Sarawak, several such institutions serve the growing expatriate population, including:

  • Tunku Putra-HELP International School

  • Lodge International School

  • St. Joseph’s International School

These schools offer British and IB curricula, ensuring continuity of education for foreign students.


🌿 Lifestyle & Environment: A Breath of Fresh Air

For Japanese retirees and long-stay tourists, Sarawak’s appeal extends beyond economics. The state offers:

  • A laid-back lifestyle

  • Lush rainforests, national parks, and beaches

  • Rich cultural heritage and friendly local communities

  • Access to eco-tourism and wellness retreats

All these contribute to a balanced, high-quality lifestyle that contrasts with the fast-paced urban life in Japan.


💬 What’s Next for SMM2H in Sarawak?

As the state continues to fine-tune the programme, Abdul Karim emphasized the need to:

  • Promote SMM2H more aggressively in Japan

  • Conduct roadshows, seminars, and engagement events targeting Japanese retirees and investors

  • Collaborate with Japanese travel agencies and consulates to ease awareness and application pathways

The success seen among Chinese and European applicants suggests that tailored outreach and strategic branding could unlock similar demand from Japanese nationals.


📊 SMM2H in Numbers (As of May 2025)

Metric Value
Total Approvals (2024) 560 applications
Total Approvals (1H 2025) 265 applications
Economic Contribution RM176.9 million in deposits
Top Nationalities China, Europe, (Target: Japan)

🧭 Conclusion: Sarawak Sets Sights on Japan for Next SMM2H Growth Wave

With a rising number of Japanese tourists visiting Sarawak, the state sees real potential in converting short-term visitors into long-term residents under the SMM2H programme. Its combination of affordability, safety, healthcare, education, and lifestyle makes it a compelling destination for Japanese retirees and expat families alike.

As Sarawak steps up efforts to diversify its foreign resident base, Japan presents a promising next chapter in the evolution of Malaysia’s second home programme — especially for those seeking a tranquil and dignified way of life abroad.

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