IJM Land Strengthens Seremban 2 with Village Grocer, Elevating Township Living Beyond Klang Valley
Master planned townships outside Kuala Lumpur are increasingly redefining lifestyle expectations, and Seremban 2 is emerging as one of the strongest examples. IJM Land has announced that Village Grocer will be introduced to the township under a RM25 million investment, with completion targeted for the fourth quarter of 2027.
The move signals IJM Land’s continued commitment to building self sustaining, lifestyle driven townships, a trend that has long underpinned successful developments in the kl property market and is now gaining momentum in well connected regional cities like Seremban.
Village Grocer as a Lifestyle Anchor for Seremban 2
Speaking at the groundbreaking ceremony, Chai Kian Soon, Chief Operating Officer of IJM Land, emphasised that the arrival of Village Grocer aligns closely with the developer’s long term township vision.
According to Chai, Seremban 2 has always been designed as a place where families can live comfortably, businesses can grow sustainably and communities can flourish. The addition of a premium grocer enhances daily convenience while raising the overall quality of township living.
Village Grocer will be developed on a 1.9 acre parcel within Seremban 2, featuring a 26,240 sq ft built up area supported by 100 parking bays. Construction commenced this month following the official groundbreaking.
Designed as a neighbourhood lifestyle anchor, the store will offer:
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Fresh daily produce
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Gourmet and organic selections
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Imported specialty items
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A curated shopping environment
This positioning goes beyond basic retail, reinforcing Village Grocer’s role as a destination that supports healthier living, food discovery and community interaction.
Enhancing Daily Convenience for a Mature Township
Seremban 2 now serves more than 62,000 residents and is celebrating its 30th year as one of Malaysia’s most established master planned townships. The introduction of Village Grocer reflects the township’s evolution from growth phase to maturity phase, where lifestyle refinement becomes increasingly important.
According to Ivan Tan, Group Executive Director of TFP Retail, the new outlet allows Village Grocer to become part of residents’ everyday lives while supporting local producers and creating a vibrant community destination.
For townships of this scale, premium grocers often play a crucial role in retaining residents, reducing travel dependency and strengthening the live work play ecosystem.
Job Creation and Economic Spillover Effects
Beyond lifestyle benefits, the project is expected to generate tangible economic impact:
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90 to 150 direct jobs at the outlet
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150 to 300 additional roles across the supply chain
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Increased business activity for local suppliers and service providers
This reflects how township level commercial investments contribute to broader regional economic resilience, a principle long observed in integrated developments across Greater Kuala Lumpur.
Complementing Residential Growth in Seremban 2
Chai also noted that the Village Grocer outlet will complement upcoming residential launches within the township, including IKON Residences, which is set to become Seremban 2’s tallest residential development.
Lifestyle anchors such as premium grocers often act as value stabilisers for nearby residential developments by:
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Enhancing daily convenience
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Supporting rental demand
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Improving long term livability
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Strengthening resale appeal
This mirrors patterns seen in established kl property townships where proximity to quality retail and F&B has consistently supported price resilience and absorption.
Seremban 2 and the Rise of Regional Township Living
The announcement also reflects a broader shift in buyer behaviour. Rising living costs and congestion in Kuala Lumpur have driven interest toward well planned satellite townships that offer:
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Lower entry prices
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Larger home sizes
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Strong highway connectivity
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Comprehensive amenities
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Established community infrastructure
Seremban 2 benefits from strategic access to major highways linking it to the Klang Valley, making it increasingly attractive to families, upgraders and long term investors seeking value outside the urban core.
As infrastructure improves and lifestyle offerings deepen, townships like Seremban 2 increasingly resemble self sufficient urban nodes rather than commuter suburbs.
What This Means for Property Buyers and Investors
From an investment perspective, the introduction of Village Grocer reinforces several important signals:
1. Township maturity and stability
Premium lifestyle anchors are typically introduced when population density and purchasing power reach sustainable levels.
2. Strong developer commitment
IJM Land’s continued capital deployment demonstrates long term confidence in Seremban 2’s growth trajectory.
3. Improved livability premium
Homes within walking or short driving distance of quality retail often command stronger buyer interest.
4. Lower volatility compared to speculative markets
Mature townships with daily use amenities tend to outperform during market cycles.
For buyers priced out of core kl property markets, Seremban 2 represents an alternative that balances affordability with quality of life.
A Township Model That Mirrors KL’s Best Practices
What makes this development particularly relevant is that Seremban 2 follows principles that have proven successful in Kuala Lumpur’s most resilient townships:
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Integrated planning
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Phased commercial development
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Community centric amenities
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Long term infrastructure alignment
By applying these principles beyond KL, IJM Land demonstrates how regional townships can achieve similar sustainability without relying on speculative growth.
Conclusion: Village Grocer Raises the Bar for Seremban 2
The introduction of Village Grocer into Seremban 2 under a RM25 million investment marks an important milestone in the township’s evolution. More than just a retail addition, it reflects a deliberate move toward higher quality, lifestyle driven living that supports residents, businesses and long term property value.
As buyers increasingly prioritise livability, convenience and community over pure location, townships like Seremban 2 are emerging as compelling alternatives to traditional kl property hotspots.
For curated insights into township driven growth and high potential residential markets across Malaysia, explore opportunities at klproperty.cc.
