LBS Brings Cameron Highlandsโ Latest Lifestyle Development to Klang Valley
LBS Bina Group Berhad has officially launched a satellite sales gallery in Petaling Jaya to showcase its Centrum Iris development in Cameron Highlands, making it easier for Klang Valley homebuyers to explore this unique highland lifestyle investment without the long drive.
The gallery offers visitors scale models, layout previews, and personalised consultations with LBS sales representativesโproviding a full project experience in the heart of the Klang Valley.
This initiative coincides with the โA Celebration of 100 Years @ Cameron Highlandsโ campaign, commemorating the highlandsโ centennial milestone and rewarding Centrum Iris purchasers with exclusive prizes.
Celebrating a Century of Cameron Highlands
Running from Aug 1 to Dec 31, the campaign gives eligible buyers a chance to win RM100,000 worth of prizes in a lucky draw, including:
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A seven-day UK holiday for two
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Highland staycation packages
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Branded appliances
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Shopping vouchers
Thirty-five winners will be announced in February 2026, making the campaign both a celebration and an added incentive for prospective buyers.
Centrum Iris: Lifestyle Meets Sustainability
Centrum Iris is the latest phase in the Cameron Centrum township, following the full occupancy of Precinct 1. This new RM472 million GDV development comprises 705 residential units and 26 commercial units, strategically positioned in Brinchangโs tourism and commercial hub.
Key highlights include:
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First GreenRE Silver-certified project in Cameron Highlands
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Electric-vehicle charging bays
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Rooftop cafรฉs with panoramic views
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47 lifestyle facilities catering to leisure, wellness, and community living
By integrating sustainability features with lifestyle appeal, Centrum Iris offers both environmental benefits and long-term property valueโan increasingly important factor for modern buyers.
Strategic Location in a Tourism Hotspot
Brinchang is the beating heart of Cameron Highlandsโ tourism economy, attracting both domestic and international visitors year-round. This prime location positions Centrum Iris as a strong contender for:
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Holiday home ownership
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Short-term rental investment with steady demand
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Lifestyle-oriented second homes for urban buyers
For investors, the blend of commercial and residential components provides multiple income streams, backed by consistent tourism footfall.
LBSโ Vision: Bridging the Highlands and the City
Group executive chairman Tan Sri Lim Hock San highlighted that the Petaling Jaya sales gallery is part of LBSโ 8 x 8 strategic vision, aimed at bringing the highlands closer to city dwellers and expanding the groupโs presence in key growth corridors across Malaysia.
โThis gallery bridges distance with opportunity, making homeownership easier, smarter, and more rewarding,โ Lim said. โCentrum Iris is more than a developmentโitโs a bold statement of our commitment to reimagining lifestyle destinations nationwide.โ
Investment Potential in Highland Properties
Highland developments like Centrum Iris offer a unique value proposition:
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Cooler climate and scenic landscapes
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Tourism-driven rental demand
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Lower density living compared to urban centres
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Sustainability credentials that appeal to environmentally conscious buyers
With rising interest in alternative lifestyle properties post-pandemic, projects like Centrum Iris can attract both owner-occupiers seeking wellness-oriented living and investors targeting high-yield holiday rentals.
Experience Centrum Iris in Petaling Jaya today. Visit LBSโ new sales gallery and see why Cameron Highlandsโ premier GreenRE-certified township is more than just a homeโitโs a lifestyle and investment in one.
Explore more property opportunities across Malaysia at klproperty.ccโyour guide to smarter real estate decisions.